Colin Browning : Developing Community Solutions

The Benefits of Live Events

I love the way live event chats can feed and build communities.  Used properly, they can create that regular drumbeat that calls an audience back to a site and engages them.  Live events are quick and easy for an organization to launch and have tremendous business benefits.  I wanted to summarize what I view as the four key benefits of live events.

• For the 30 to 60 minutes ... read more
  Thu, Jul 24 2008

Social Media Analytics, Part 1

The first Commuting with Colin episode! The first topic is Mzinga's thoughts on the three dimensions of social media measurement and analytics.  In the spirit of transparency, I have included the hysterical interruption and flub at the end of this clip!  Due to this interruption, this is part one of two.

Enjoy!

/cb                                                                    ... read more
Fri, Apr 18 2008

Social Media Advice: Move Fast

I wanted to share a recent conversation with Zeev Neumberger, the CTO at one of the interactive agencies that we partner with. Zeev and I spoke about two weeks ago to go over all the wonderful news about Mzinga and Prospero and all the great things we are adding to the partner program.

While we were talking, the conversation turned to the implementation of projects, keeping to schedules, ... read more
Thu, Mar 27 2008

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